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Storytelling for Every Stage of the Customer Journey

01:01:00

Dec 4, 2019 08:48 AM

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Speakers

Randy Frisch
CMO @Uberflip
Randy Frisch is the CMO and Co-Founder of Uberflip, a content experience platform that empowers marketers to create content experiences at every stage of the buyer’s journey. He has defined and led this movement, prompting marketers to think beyond content creation and truly put their customers first by focusing on the experience. This movement has fueled an annual conference, Conex: The Content Experience, that brings together 750+ passionate marketers, and a North American-wide Conex Tour. Randy is also the host of The Marketer’s Journey podcast, was named one of the Top 50 Fearless Marketers in the world by Marketo, and is the best-selling author of F#ck Content Marketing: Focus on Content Experience (yeah, he swears sometimes).
Tyler Lessard
VP Marketing @Vidyard
Marketing, Product and Business Development executive with a passion for customer-centric problem solving, creative storytelling, and data-driven marketing. Over 15 years of experience in B2B marketing, sales enablement, content marketing, brand and video. Currently a proud Vidyardian and activist in the movement to make B2B marketing great again.
Jamie Kirmess
Principal @LeadMD
With a can-do attitude and passion for marketing, Jamie will inspire you to push your marketing boundaries. As a Principal at LeadMD, Jamie works with enterprise clients to understand the key objectives of the organization and map the outcomes that will impact them.